In case you missed the exciting news, we at CityEvents, Toronto’s premier event planning boutique, have expanded operations to include CitySocial, our social media management & training division! The new services being offering consist of designing and executing online marketing campaigns for products and events, focusing on social media planning and tactics. Additionally, we will have training and guidance available for those who wish to manage their own online marketing, but are not familiar with social media, or the right strategy for them.

We cater our event planning and marketing services to small and medium size businesses in international trade, arts and culture, and the hospitality sectors, as well as non-profit organizations. We are also offering our new social media services in French and Spanish!

Two weeks ago we had the opportunity to launch CitySocial, as the official social media sponsor of UnExpected ’13, the Opening Night VIP Party for the Canadian Special Events Expo. Our team managed online interactions prior to and after the event, and were responsible for on-site promotion of contests, and social media engagement. This recent expansion will now offer our client’s the opportunity for one stop shopping at CityEvents, from product and event development, marketing strategies, metrics, and more.

Check out the photos from UnExpected ’13 and our CitySocial launch: http://www.flickr.com/photos/cityeventstoronto/sets/72157633048285693

This year’s opening night party for the Canadian Special Events Expo was both ‘UnExpected’, and unforgettable; with a scrumptious variety of food, memorable entertainment, and ample networking opportunities, this event was a huge success. Approximately 700 event industry professionals from across Canada came out to UpCountry in the heart of Toronto, to mix and mingle at UnExpected ’13 on March 20^th.

From delicacies provided by Presidential Gourmet, Cheeseworks, Parts and Labour & Neptuno, beverages from Griffin Gastropub & Wandering Bean Coffee, and desserts by Bucket and Whisk, to performances from Sarah Violin, Jordan Clark, EH440, and Becky Hoops & David Fiset; UnExpected ’13 had something for everybody’s tastes. The event also featured ‘unexpected’ elements such as a sidewalk chalk drawing by Toronto’s own Chalkmaster Dave, an Easter bunny distributing Cadbury eggs & goodies out front, a puzzle by Master Pieces, and captivating projections from Apex Sound.

The CityEvents team sponsored the social media management for this event, and were on-site to execute several contests, interact with guests, and encourage online engagement. We hosted online contests leading up to the event in which we gave away passes to both the UnExpected party, and the Canadian Special Events Expo: Tradeshow. Our on-site contests were based on guests’ involvement with social media including activity on Crowd Activation’s Social Mosa, a combination Twitter & Instagram wall, and the event’s mobile app from The App Labb. Winners went away with a Bucket & Whisk gift basket, a fondue set or gift card from CHEESEWERKS, a Parts & Labour gift card, or tickets to Sensation: Ocean of White from Nasco Staffing and the Rogers Centre.

We at CityEvents had an amazing time at this year’s UnExpected opening night party, and we are already looking forward to the next one!

Check out our photos: http://www.flickr.com/photos/cityeventstoronto/sets/72157633048285693

Bored of predictable and traditional events? Looking for an event worth talking about for years to come? Then I hope you got your pass for UnExpected 2013, the sold-out Opening Night Party for the Canadian Special Events Expo. This is a “can’t miss” night for event planners, and it’s sure to be unforgettable.

At this year’s UnExpected event, you will have the chance to mix and mingle with event professionals from all sectors of the industry, while enjoying food and drink from various suppliers like Bucket & Whisk, and Wandering Bean Coffee. Prepare to be endlessly entertained by performers such as the hula-hooping duo, Becky Hoops and David Fiset. With so much variety in food, entertainment, and experiences, you’re bound to find something you love, and many things that are “unexpected”.

We at CityEvents, are sponsoring the social media services for UnExpected 2013; our team have been managing the online marketing and promoting, and will be on-site maintaining the event’s online presence. We are sponsoring this event, in an endeavour to launch and showcase, “CitySocial”, the expansion of our operations to include product & event marketing services. Our focus will be on social media planning and tactics as we design and execute marketing campaigns for businesses in the professional services, hospitality, and non-profit sectors.

Please feel free to contact us for more information on our new services, and we ask that you share the news of our exciting expansion. Also, watch out for contests and prizes coming up before (on Facebook), and at, the UnExpected 2013 event!

CityEvents Facebook Page: https://www.facebook.com/pages/CityEvents/143334525693578?ref=hl

CSE UnExpected Page: http://canadianspecialevents.com/cseme_toronto/for-attendees/opening-night-party/