In case you missed the exciting news, we at CityEvents, Toronto’s premier event planning boutique, have expanded operations to include CitySocial, our social media management & training division! The new services being offering consist of designing and executing online marketing campaigns for products and events, focusing on social media planning and tactics. Additionally, we will have training and guidance available for those who wish to manage their own online marketing, but are not familiar with social media, or the right strategy for them.
We cater our event planning and marketing services to small and medium size businesses in international trade, arts and culture, and the hospitality sectors, as well as non-profit organizations. We are also offering our new social media services in French and Spanish!
Two weeks ago we had the opportunity to launch CitySocial, as the official social media sponsor of UnExpected ’13, the Opening Night VIP Party for the Canadian Special Events Expo. Our team managed online interactions prior to and after the event, and were responsible for on-site promotion of contests, and social media engagement. This recent expansion will now offer our client’s the opportunity for one stop shopping at CityEvents, from product and event development, marketing strategies, metrics, and more.
Check out the photos from UnExpected ’13 and our CitySocial launch: http://www.flickr.com/photos/cityeventstoronto/sets/72157633048285693
Living in Canada, many take for granted how seamlessly our rights and freedoms have been woven into our constitution. For many people around the world the idea of having such a charter would be a luxury.However, The Friends of the Canadian Museum for Human Rights (FCMHR) have set out to help build a foundation to celebrate human rights worldwide. Thus, The Canadian Museum for Human Rights (CMHR) has set out to achieve this very goal.
Being built in Winnipeg, Manitoba; upon its completion, it will be the national symbol for the cultivated paths that citizens and organizations have taken to ensure rights and freedoms for all. The CMHR will also serve as a reminder to constantly bring forth positive changes in order to eliminate intolerance, prejudice and injustice from existence.
On Oct 4th, Toronto did its part by holding “Always a Winnipegger & Friends Event”; a fundraiser for the CMHR, held at the Mayberry Fine Art Gallery. Several art lovers were present, along with those who simply wanted to make a difference. Many of the guests also happened to be Winnipeggers and ex-Winnipeggers. Among them were CMHR CEO Stuart Murray, National Campaign Chair, Gail Asper and M.P.P. Glen Murray. Alongside them, renowned Canadian singer/songwriter Chantal Kreviazuk and Winnipegger artist, Rand Heidinger.
The evening brought sounds of clinking wine glasses, live music, tasty hors d’oeuvres and sights of lovely works of art. The event showcased pieces from famed Canadian artists, such as Charles Pachter, Rand Heidinger and Tara Sawchuk; whose works were all up for bidding during the event’s silent auction. Pachters prints of impulsively juxtaposed iconic Canadian symbols and Sawchuk’s modern yet classic stained glass piece captivated the eyes of all guests.
Cheers and laughter filled the gallery however a moment was given to special guests, to take to the mic and share their emotional personal stories. Some talked of poverty while others on gaining basic human rights. Nevertheless, their anecdotes all shared the idea of Canada as a strong example for rights and freedoms on a global scale.
The night although eventful, felt short-lived and guests did not want to leave. But after celebrating humanity’s triumphs and progression many knew upon leaving, that the future did not seem brighter but is brighter.
To view pictures from this event, visit http://www.flickr.com/photos/cityeventstoronto/
For info on The Friends of the Canadian Museum for Human Rights, visit http://www.friendsofcmhr.com/splash.cfm
For info on The Canadian Museum for Human Rights, visit http://humanrightsmuseum.ca/home
The most effective way to market your business online? It was debated and answered at Search and Social Rank Symposium
Search and Social Rank Symposium made a huge splash in marketing at the Boiler House on April 16th !
Due to the public’s insatiable curiosity for more insight into the weird science at the intersection of social media marketing and search engine optimization, there was a third Search and Social Rank Symposium held at The Boiler House restaurant on Monday, April 16th, in the Distillery District of Toronto. Presentations and discussions illustrated the intricacies of social media marketing, while featuring expert guest speakers Rob Campbell, Alex Blom and Brad Gosse.
Search and Social Rank Symposium created the perfect opportunity to build valuable relationships with business professionals, while guests learned the necessary skills to market your business online like a pro!
The event featured presentations by leading industry professionals, followed by a question and answer session, and networking opportunities. Attendees learned the elements of good business storytelling, social media marketing, SEO and how to run a successful business online. Guests can now use the tools they learned to develop their professional edge from the presentations at Search and Social Rank Symposium!
Rob Campbell and Brad Gosse take two totally different approaches to online advertising, and disagree on storytelling structures, and how to use Google search in web marketing. Their presentations should stand in sharp contrast. Alex Blom, who speaks first, has always been a creative thinker with clever ideas about clouds and conversion metrics.
Search engine optimization
Social media marketing
Audience Penetration and Reach
Rob Campbell, Principal, Lenzr
Rob Campbell Principal at Lenzr Canada’s largest serial photo contest website. Prior to Lenzr Rob was a Social Marketer at LifeCapture Interactive and a writer and producer at Threshold Media Productions. As the Prime Innovator at Lenzr Corp, Rob Campbell is also the director of the Page One Program, which uses Lenzr photo contests and other attractions to build high quality ‘social capital’ closely aligned to client website’s value proposition.
Australian born Alex Blom is the CEO of SalesChoice a sales management company providing detailed analytics and minimizes data entry. Prior, Alex was CTO and Partner at Helix. His achievements include Helix and selling startup, co-organizing Freelance Camp TO and being awarded Young Citizen of the Year. Alex troubleshooted retail conglomerates, ran marketing / sales organizations, created music festivals and co-founded not for profits.
Brad Gosse is a consultant and Founder of Yourbrain Media Inc. Brad Gosse is an expert on such topics as search engine optimization (SEO), product creation and website monetization. Yourbrain Media Inc. is a Canadian online publishing and advertising company. Brad teaches comprehensive SEO courses that integrate social media and sales psychology. His specialties include social media, SEO, video branding, business development, personal branding, Internet marketing, software development and advertising. Brad started building websites for other people in 1996 and before creating his own sites with revenue models built in. Brad is the owner of several online and offline businesses along with commercial real estate.
Ticket included delicious food from the esteemed chefs at Archeo, with cash bar.
Where: Archeo Trattoria, 55 Mill Street, The Distillery
For more information visit:,www.jib.ca/searchandsocial
www.lenzr.com, www.jib.ca, www.torontocityevents.com, or like us on Facebook!
“simply divas” returns for it’s 7th successful year!
Millions of Canadians suffer from mental illnesses, it effects people’s day-to-day living, and can effect what and how they think, act and perceive things. We as Canadians must do everything we can to make sure we are supporting this wonderful cause in a fun and positive way. FAME (Family Association for Mental Illness Everywhere) is a community-based charitable organization which for over 20 years has proudly supported families and caregivers of those experiencing mental illness.
On Sunday, April 29th, The Family Association for Mental Health Everywhere (FAME) proudly announced that simply divas returned for its annual fundraising event! It was a showcase of outstanding musical entertainment and culinary delights, and this year would feature a tribute to the legendary diva herself, Tina Turner! Simply Divas is FAME’s leading fundraiser and with the continuous generous contributions from Canadians, it would continue to be.
simply divas took place at: The Great Hall, 1087 Queen St. W., Toronto
Date & Time: Sunday, April 29, 2012 from 1 PM – 5 PM
simply divas was a wonderful event. People enjoyed dances, eating and had fun!
Canadian born Melissa Nepton hit Toronto Fashion week with a bang, with her ready-to-wear couture for chic, urban, career women. The collection reflected both personality and style; she aims at showcasing both femininity and expression.
That is why when I got the chance to see her show I was pleasantly surprised. Surprised to see a new designer, and to find so many things that I would wear everyday. This show was even more memorable to me because it was my first time being able to sit front row at the Toronto Fashion week, which was an honour.
Her chic stylish looks included pieces like high collars, oversized sweaters, and loose and feminine blouses in neutrals, creams, and shades of grey and black. For a country like Canada, it can be difficult to look good in warm sweaters. Melissa successfully created a number of stylish pieces for a couture fall/winter look. I will be sure to look for any retailers who carry her collection next fall when outfitting myself for the winter season.