About Deb Lewis
DEB LEWIS, Chief Experience Officer, CityEvents
Deborah Lewis, CMP, is the Chief Experience Officer of CityEvents, an innovative and detail-oriented event marketing firm, with longstanding and sound contacts in the corporate world, government, and charitable & not-for-profit organizations in Toronto. Deborah’s entrepreneurial spirit led her to launch CityEvents in 2006 with a view to creating benchmarks in event planning in the city.
Deborah’s repertoire of experience includes the development and creation of education programs and conferences for I.E. Canada, the Canadian Association of Importers and Exporters; as well as a six-year work association with the Toronto Board of Trade where she produced and planned nearly 120 meetings and events a year. Every year she organized the Toronto Board of Trade Annual Dinner with over 1800 attendees. In addition, she organized I.E. Canada’s annual and semi-annual conferences and a variety of regular seminars and networking events.
Currently, Deborah’s insatiable energy and drive have allowed her to accomplish the skilled organization of multiple events, all representative of her eclectic portfolio. These include corporate meetings, international trade programs, conferences and workshops, social and networking events, high-profile fund-raising events, fashion shows, art auctions, restaurant promotions, sponsor promotions, trade shows, and product launches. The CityEvents client list includes a number of professional services firms, large membership associations, charitable groups, and many local businesses including new restaurants and lounges. One large spring event that CityEvents launched includes the launch of the Munk Debates, a 700 person debate at the ROM that will held every six months. CityEvents also played a significant role in the launch of The Beer Boutique in Liberty Village, a concept store recently opened by The Beer Store.
Deborah is also a long-standing member of volunteer committees organizing events such as The Canadian Opera Company’s Operanation, the PowerPlant Powerball, Innovators Ball, the new Luminato committee and the Women in Capital Markets (WCM) annual Vinifera Awards Gala.
Within the event industry and beyond, she is recognized for her hallmark touches, positive working style, distinctly exclusive guest lists, innovative marketing, and consistency and quality in event execution.
Deborah attends a number of events each week from product and location launches, anniversary parties, political galas, networking, fashion shows, fundraising events and many other programs and events found in the city of Toronto and come alive. Each experience and event allows Deb to contribute to her monthly column called SNAPazzarri in SNAP North Toronto and SNAP Downtown Toronto. She has also been featured in the National Post, VOP, TSEvents and the St. Lawrence Bulletin. Attending all the hot events in Toronto allows Deborah to experience first hand the trends in events for many markets.
Deborah is also tirelessly committed to her community. She is a mentor with the TRIDEC mentoring program, a previous Rotary member, and has been on the fundraising committee for the New Leaders of Sunnybrook Hospital Foundation for the past 10 years.
Deborah is a Certified Meeting Planner with a B.A.Sc in Consumer Studies from the University of Guelph and a Postgraduate Diploma in Sport and Event Marketing from George Brown College. Deborah also taught special events management at George Brown College. Currently, she is an Ambassador/Member at the Toronto Board of Trade and active in the British Chamber of Commerce.
CityEvents specializes in corporate business and business events as well as a variety of networking and special events.
Our goal is to help your company build your brand, connect with your customers and strengthen relationships. CityEvents will work within your parameters to reflect your image.
Each of our events is a marketing success, expertly designed to achieve the greatest impact on your guests within your budget. CityEvents will use their solid supplier relationships, in order to save you time, money and frustration, while bringing your event to life. We’ll also work on your online branding and social media buzz and monitoring. We sweat the small stuff.
Why us? We understand the meetings and event business. We are innovative, we can work fast, and we have the know-how and resources to manage first class events. We have extensive experience working with corporations, governments, associations and committees. And we only promise what we can deliver: many years experience in major conferences and special events, excellent contacts, credentials and reputation, financial expertise and responsibility, and the ability to deliver an outstanding event every time.