How to market your event and create buzz with Linkedin

If you have been following our series of how to market and create the buzz on social media, here is our new video!

This time we are telling you how to promote your event through Linkedin: a professional social network, where you can connect with companies and other professionals. Linkedin is one of the most popular social media counting more users than Twitter, Pinterest and Instagram. Despite its popularity, Linkedin is often forgotten by marketers which makes it the best platform to promote your event without too much competition. We don’t recommend LinkedIn for your next music festival but it could be a perfect place to get the word out for your next networking event or conference.

Here are some highlights of the video:

 

• Keep your profile and company page updated: A properly optimized profile or page will increase your search visibility, so you have to make sure to use relevant keywords in your description, use descriptive wording in your job title and company name, Complete all fields in your profile and company page and to include links to your website and blog in your profile, description and posts.

• Join groups: Groups are the best way promote your event. This is a good way to select a specific audience and to promote your event to the right target. You can find groups very easily by using the search tool. You can also create your own group which will help you to connect with attendees before and after the event, to provide a central place for them to ask questions and facilitate discussion around the event topics.

• Send invitation and messages: You can’t be shy when promoting an event, so you should be familiar with contacting people directly. Using the Advanced People Search, you can filter the results by how you’re connected as well as by keyword, industry, and location.You can send invitations to your event using the Advanced People Search function to find people that would benefit by attending your event, media contacts that may be interested in covering the event for their outlet or potential event sponsors. You can also send direct messages to your contacts or members of groups you are part of.

Watch our video below for more complete information and tips

Thank you for watching, and don’t forget to like this video, share it and subscribe to CityEvents to gain valuable knowledge about planning your future events.

Where Did Donald Trump Come From?

Hogg, Shain & Scheck – Special Edition Dinner Event

Featuring David Shribman

American politics are at a pivotal point in history. This year’s presidential race features candidates who all have unique platforms and values. No other candidate however, is as eccentric, bold and unfiltered as Donald John Trump.

On June 1, Hogg, Shain & Scheck hosted a speaker presentation to celebrate the recent merger with local accounting firm, Marinucci & Company. The invitational event was targeted to HSS clients, business owners and not-for-profit community leaders. David Shribman, the executive editor of the Pittsburgh Post-Gazette, gave a detailed look at the upcoming presidential election and the likely Republican presidential nominee, Donald Trump.

“He is one part populist, one part brilliant exploiter of public fears, one part mesmerizing but inflammatory preacher, one part showboat and one part crusading anti-elitist,” said Shribman. “Trump matches his rhetoric with a personality well tuned to the moment – a man too rich to be bought by big interests, too self-assured to be swayed by the concerns of the party establishment, too blunt to be misunderstood.”

The presentation examined the recent success of Donald Trump in the primaries and also discussed presidential opponent, Hillary Clinton. When talking about American presidential history, Shribman pointed out that some of the least favoured candidates leading into an election are remembered as some of the most impactful, well-liked Presidents of the United States.

Shribman’s coverage on politics is distinguished and highlighted by a Pulitzer Prize that he was awarded in 1995 for his reporting on Washington and the American political scene.

For more information on HSS and their speakers, visit: http://www.hss-ca.com/events/

 

Celebration, Laughter and Learning – HSS Open House

On Tuesday, October 4, 2016, Hogg Shain & Scheck proudly presented and hosted a harvest-themed Open House to welcome all staff and clients to their new offices. It was a huge success that was filled with laughter, learning and celebration.

Attendees from prominent financial institutions and partner groups such as RBC, BDC and TD were present. Along with current clients, Ryerson Alumni and staff of the firm.

To break in their new space, the open house was catered by Citizen Toronto, that featured delicious food like their braised beef gnocchi station, smoked meat station and hors d’oeuvres like a smoked trout canape and fresh salad rolls. Mixed in with the food was a candy station that was a crowd favourite.

Entertainment did not lack at the Open House either, with our very own digital caricaturist to amuse the crowds and even a virtual reality station where one could enter an alternate reality for a short period of time. There was even a raffle draw where the three winners won a special prize harvest-themed!  The lucky winners of the raffle prize included Debbie Maggiotto and Susan Demutu, congratulations to our winners!

Check out our website for future events and updates at www.hss-ca.com.

About

Hogg, Shain & Scheck provides audit, accounting, tax and transaction advisory services in the Greater Toronto Area. The firm’s focus is on providing practical advice on a timely and personal basis to entrepreneur enterprise and its stakeholders, not-for-profit organizations and Canadian subsidiaries.

The NEW Great Hall – Giving heritage a whole new meaning

A cherished Toronto heritage building that has been standing since 1889 has received a full renovation. The Great Hall located at the corner of Queen St. W. and Dovercourt St. was founded as one of Toronto’s first West End YMCA.  Rich in history, The Great Hall for over 125 years has hosted some of the most acclaimed events in the city. After being completely restored the summer of 2016, it is now ready to open its doors to all sizes and shapes of events.

Boasting over 20,000 sq. ft. of flexible space across four distinctive venues, The Great Hall is able to accommodate any size of event. These four venues can be combined or rented separately. Able to provide seating as intimate at 10 people up to 1,200 people. The four separate halls include: The Main Hall, Longboat Hall, Conversation Room and Drawing Room.

The Main Hall

This hall is a two-storey space that extends as large as 10,000 sq. ft. and includes a reception area, coat and green room. It also includes decor of large arched windows, a stage, 30 ft. ceilings and more. Capacity can fit up to 480 people standing and is flexible for seating and table arrangements. The Main Hall with the new renovations, has been installed with a state-of-the-art audio/ visual system.

Conversation Room

Located on the second floor of the The Great Hall, the Conversation Room is a classic Victorian room. With its white walls and chandeliered ceiling it is the perfect “gathering place” for your next venue. At 1,200 sq. ft. it can accommodate up to 117 people standing and seating is flexible.

Longboat Hall

In 1889 this hall became the first West End YMCA gymnasium. It is a two-storey venue with a street-level main entrance on Dovercourt Rd. This space stretches up to 5,000 sq. ft. and can fit up to 400 people standing. This venue is also complete with a state-of-the-art audio/ visual system and a modulator stage.

Drawing Room

This small but elegant room can accommodate up to 97 people standing and is perfect for small receptions, business meetings, luncheons and more. The Drawing Room also is equipped with a gourmet presentation kitchen and grand bar.

Courtesy of: The Great Hall

For more information visit the website: www.thegreathall.ca

World Class at the Randolph Theatre

For over 20 years, Randolph Academy for Performing Arts has been involved in every major musical theatre event to positively affect local and national communities. Randolph Theatre continues to provide world class theatre art training, and continues to employ talented individuals and encouraging sustainability to Canadian and global entertainment.

Randolph Theatre is also available to host major theatre events in Toronto from the pre-broadway runs of Ragtime and Fosse to the North American premieres of the Wizard of Oz and Dirty Dancing. During the mega-musical revolution in Canada, Randolph Academy has established itself to rise as a new breed of performing arts to meet the needs of a demanding and dynamic industry.

CAPACITY

Seating capacity is 518;

263 on the main floor and 255 in the balcony.

FOR MORE INFORMATION CLICK WEBSITE LINK: http://www.randolphacademy.com

« Previous Page — Next Page »