PCMA: Creating Buzz, Participation and Engagement at Your Events
April 1, 2016 by deblewis
Filed under CitySocial, Ontario, Past Events, Toronto
In the modern age of technology in order to make your event successful you must know how to properly market your event online. The Professional Convention Management Association help ensure that you are using the correct marketing tools that help you reach out to your desired target market.
Deborah Lewis, CMP, lead the discussion on how to Create Buzz, Participation, and Engagement at Your Events. Deborah Lewis is the Chief Experience Officer of CityEvents, she created the company in 2006 and since then has organized countless events with ease. CityEvents client list includes a number of professional services firms, large membership associations, charitable and community groups, and many local businesses. In the workshop she taught the skills necessary to properly use social media sites such as Facebook, Twitter, Instagram, YouTube, onsite apps, etc.
A few of the important points on marketing are how to:
- Grow event participation and enhance its visibility and reach
- Develop a social media promotion plan
- Create an event marketing strategy for before, during, and after the event
- Build contacts and build retention
- And much more!
Details:
April 6, 2016 8-11am Eastern Time
Location:
Westin Ottawa
11 Colonel By Drive
Ottawa, Ontario K1N 9H4
Register Here:
April 7, 2016 8-11am Eastern Time
Location:
Pantages Hotel Toronto
200 Victoria St
Toronto, Ontario M5B 1V8
Register Here:
