La Société: free cocktail event

October 19, 2011 by  
Filed under Ontario, Past Events, Toronto, Uncategorized

La Société held the amazing cocktail event, Cinq à sept, on October 19th. They offered free tasty samples of delicious French cocktails and let people indulge themselves with the unique atmosphere.

It was a great opportunity to taste a sip of France in the heart of Toronto.

La Société is Canada’s Parisian bistro style and cuisine restaurant. A dining destination unlike any other in Toronto

La Société
131 Bloor Street West
416 551 9921

www.lasociete.ca


 

 

 

Small Business Forum 2011

On Tuesday, October 18th, entrepreneurs and small business owner’s gathered to seek insights from veteran entrepreneurs, investors, marketers and social media experts at the Metro Toronto Convention Centre. This opportunity gave young entrepreneurs an insight about business and uncovered new opportunities with the help of knowledgeable speakers.

Attending Enterprise Toronto seminar helped young business men and women try out new technology; share thoughts in a social media feed, and watch software-as-a-service and mobile application demonstrations.

We have participated in the social media stream, ScribbleLive, of the Small Business Forum 2011, by tweeting and using Facebook. The social media stream of the people present were shown on a big screen in the digital zone.

Some interesting seminars were about ‘How Youtube & Other Social Media Grew My Business’, ‘Intellectual Property’ and ‘Cloud Computing’. In my opinion, the most interesting was about ‘Engagement Marketing’. This seminar was presented by Lisa Kember of Constant Contact.

These were the main interesting points she had to share;

The Days of Mad Men are over. A company cannot invent its own brand anymore. The brand of a company is not defined by the company itself, but by the consumer. Every day an average Canadian will be faced with 30.000 ads every day.

These are three important ways of branding, sorted by impact.

1) Word of mouth is still the best tool of communication
2) Search engine processing
3) Advertising

An important fact is that ‘people trust people they don’t know talking about a company more than advertisement of the particular company.’ An example of this is sites such as Tripadvisor.com or other websites of reviews.

Great relationships grows business.

Three facts about conversational marketing (engagement marketing)

1) You have limited control over your brand.
2) You must provide a great customer experience for survival.

”He profits most, who serves best”

3)  Relationship matter. You must first earn permission to engage. When permission earned, the likelihood to buy or recommend increases greatly.

In order for engagement to succeed you will need to use both mail and social media to succeed.

In short: engagement is key.

For more information about the event go to: www.enterprisetoronto.com

www.twitter.com/enterpriseto

 

Welcome to our “Parlour”

October 11, 2011 by  
Filed under Ask Deb, Event Venues, Ontario, Toronto

 

 

 

 

 

 

 

 

 

 

Toronto is once again embraced by an attractive entertainment establishment and hosting environment, perfect for launches, fashion, media and private events. Parlour 270, on Adelaide St. at John St., is the perfect habitat for socialites to embrace style, music, art and fashion in an upper-eastside feel like building.

The buzz around the establishment’s inauguration last month was so elevated that Parlour had hit capacity by midnight. This establishment has an extravagant vintage design and an intimate setting to cater crowds up to 100+;

”Parlour is a mecca for socialites seeking habitual enlightenment. Embracing style, music, art and fashion in an impressive heritage building, Parlour is a destination for those seeking refuge from the main. Boasting an extravagant vintage design, Parlour teases the senses with a lavish and mature wine and cocktail menu,” according to Rebecca Andersen.

It is the perfect escape from mainstream and a great addition to Toronto’s vibrant lounge scene, definitely worth checking out for both a evening cocktail or to host your next event. Located steps from the downtown core, TIFF Lightbox and the theatre district, Parlour offers a versatile space with a small courtyard patio, area for musical performances, and private areas.

http://parlour270.com. You can also follow Parlour on twitter@Parlour270

For more information on this space for your upcoming event contact: info@torontocityevents.ca

Sceneopolis

October 5, 2011 by  
Filed under Ontario, Past Events, Toronto

 

 

 

 

 

 

 

 

 

 


Thanks for joining Sceneopolis Launch Party! 

Sceneopolis.com was founded with a simple mission to help you plan a complete night out and [re]discover what makes our city tick. And it also saves you money! sceneopolis.com creates a scene that revolves around Toronto’s world-class arts and culture programming and has partnered with the city’s best arts and culture organizations, restaurants, and bars to save you money.

Special CityEvents sceneopolis discount
Use code: city5 and get $5 off your subscription (regular price $45). Visit www.sceneopolis.com and use the discount code at check-out.

For more info: www.sceneopolis.com

Dusseldorf Altbierfest

September 30, 2011 by  
Filed under Ask Deb, Ontario, Past Events, Toronto

Thank you for attenting the 35th anniversary
of Messe Düsseldorf in Canada.

The Candian German Chamber of Industry and Commerce organized an amazing event on October 11th. The worldwide famous Altbierfest.

The setting couldn’t have been better. The Altbierfest was held at Toronto’s Bier Markt on the Esplanade and showcased an authentic German Bierfest. It was a casual, comfortable and perfect moment for networking.

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