“How to Market and Create Buzz for Events in Toronto”
December 2, 2009 by CityEvents
Filed under Past Events
Featuring…
Deb Lewis, Chief Experience Officer, CityEvents, www.torontocityevents.ca
Rob Campbell, Prime Innovator at Smojoe, www.smojoe.com/blog
Here’s a chance to learn valuable tips, simple tricks and advanced tactics for marketing your events in Toronto. Hear from Deb Lewis about best practices used by professionals and learn from Rob Campbell about how to use a myriad of free social media resources to create buzz and build social capital at the same time.
The seminar will cover a step-by-step process and guide participants on how they should market their events or fundraisers. The experience comes complete with a handy booklet on which to notate revelations. Participants will learn how to ‘put it out there’ and develop a communications strategy and agenda to target and achieve event objectives. With some basic knowledge, innovation, creative thinking, and the right partnerships, everybody can master event marketing.
You will learn:
- Developing your target market
- How to develop your marketing plan
- How to create your write up and promotions to match your target demographic
- Insights into a variety of different marketing tools (advertisements, public relations, viral campaigns, direct marketing, online, networking, and ‘new social’ media mechanisms beyond Facebook and Twitter)
- How to create buzz around your event (Will discuss local success stories and why they worked. Rob will discuss Miss Teen Canada World campaign)
- How to build social relevance on the web and increase your social media presence – a prerequisite discussion that precedes some of these other points
- Participants will be supplied with a hands on booklet “How to Create Buzz for Your Event” (sold online for $20) which includes a list of over 50 local resources (websites) where you can promote your event
February 2, 2010
6:00pm – 8:30pm
The Spoke Club, 600 King St W
$35 in advance, 2 for $60, $40 at the door
For tickets visit, http://secure.gettickets.ca/?event=15653
Happy Hour Splash: a Pre-Pink Bedroom Party
August 4, 2009 by CityEvents
Filed under Past Events, Uncategorized
Winding down after work? Hope you enjoyed our “Happy Hour Splash” to raise funds to end breast cancer!
If you came to mix & mingle by the patio, take a dip in the pool, munch on yummy appetizers, sip summer cocktails or enjoy the great music, we featured an exciting dance performance by CATALYST, choreographed by Janet L. Castillo, www.jlcdanceforms.com.
It all happened here at “Happy Hour Splash” — a Pre-Pink Bedroom Party exclusive. Funds from all tickets go to the Princess Margaret Hospital Foundation.
Let’s Party to End Cancer!
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21+ event
Ticket Price: $25 in advance (until Aug 15)
$35 at the door or after Aug 15
(Ticket includes appetizers and one complimentary drink.)
To purchase advance tickets, go to: secure.gettickets.ca/Default.aspx?event=15296
Get involved, host your own Pre-Pink Bedroom Party, and help raise money for breast cancer.
For more event details on the Happy Hour Splash, go to www.facebook.com/event.php?eid=134082894497
For more info about CityEvents go to: www.torontocityevents.ca
TO VIEW PHOTOS FROM THIS EVENT CLICK HERE
Cash Flow Seminar: How to Keep Cash in Your Business
August 4, 2009 by CityEvents
Filed under Past Events
The key to surviving the start up and growth stage of any business is cash, and few business owners know there is cash hidden in their business.
- The hidden sources of cash in your business and how to unlock them
- Using the Canada Revenue Agency to your advantage
- How to manage your cash flow
- How to make your company attractive to new investors
- Locating your untapped sources of financing
Featuring:
NATALIE FONG-YEE, CA, CPA, MAcc,
Tax Specialist & Business Conslutant
Natalie Fong-Yee is a Chartered Accountant with over 10 years of experience in accounting, audit and tax. Her firm specializes in tax services for individuals, owner managed businesses and small corporations. As an entrepreneur herself, she understands the challenges that young businesses face.Natalie uniquely combines this with her tax expertise to help her clients uncover hidden sources of cash. Natalie has worked as a controller for a law firm, an auditor for a big four accounting firm, the president of an import/export company and a financial advisor for high net worth individuals. She has completed the CICA In-Depth Tax course. She is a Certified Public Accountant through the University of Illinois and earned a Masters degree in Accounting from the University of Waterloo.
Contact Info: Tel: 647-388-5770, Email: Natalie@nfongyee.ca, Website: www.nfongyee.ca
and
ROSE AMI
Date: Wednesday, August 26, 2009
Time: 6:30 p.m. to 8:30 p.m.
Location: Centre for Social Innovation, 215 Spadina Avenue just north of Queen Street
Price: $35 or $45 at the door.
Tickets can be ordered at www.gettickets.ca
Audience: For established business owners that are in years 1-3
*Also, network with other business owners. Coffee provided.
Hosted By: CityEvents, www.torontocityevents.ca
FastLane’s 1st Patio Networking Event of 2009 @ Marben Restaurant
July 16, 2009 by CityEvents
Filed under Past Events, Toronto, Uncategorized
On July 14th FastLane held its fifth event of 2009 at Marben Restaurant. Guests came out and enjoyed the warm weather while networking with many interesting people from an array of different professions.
A mix of great food, yummy martinis, fresh juice cocktails and a fantastic street side patio all helped put guests at ease and made them ready to have a fun night of mingling with other young professionals.
Once at ease guests met new people, traded tips and made beneficial contacts in a trendy modern atmosphere.
Patio Season has arrived, so we took our networking outside! Guests came out to Marben Restaurant on July 14th to enjoy the warm weather out on the patio, while networking with many interesting people of all different professions.
Attendees enjoyed a mix of appetizers, martinis, fresh juice cocktails and a fantastic street side patio all helped put guests at ease and made them ready to have a fun night of mingling with other young professionals.
Once at ease guests met new people, traded tips and made beneficial contacts in a trendy modern atmosphere.
Don’t miss out on this easy way to expand your network by connecting with other businessmen and women. Since it will be on a patio, you won’t feel the pressure of a work meeting and have to deal with all of the usual formalities. Attendees will feel at ease, as this event will be taking place at a relaxing environment, and won’t find it hard to start up conversations with others.
Join us at Marben Restaurant, located between Spadina & Portland, to enjoy the great weather and meet new people. Marben features a trendy modern atmosphere, great food, and a street-side patio where you can enjoy martinis and fresh juice cocktails.
Cost: $25 in Advance, or $35 at the door. Group rates are also available.
For tickets, please visit: www.gettickets.ca
Remember to purchase your tickets soon, as space is limited.
*Your ticket includes a complementary beverage, hors d’oeuvres and a gift bag.
Location: Marben Restaurant – 488 Wellington St. W. (between Spadina & Portland)
Date: Tuesday, July 14, 2009
Time: 6:00 p.m. – 9:30 p.m.
Click here to join the FastLane Facebook Group.
Hosted by: www.torontocityevents.ca and www.GatheringsEventPlanning.com
Here are some photos of the event: http://www.flickr.com/photos/cityeventstoronto
Making an Event Memorable
June 5, 2009 by CityEvents
Filed under Event Venues, Uncategorized
When planning a memorable event, I often go back to basics. Events have the same considerations whether it is for 10 people or 10,000 people, whether the purpose is celebrating a 5-year-old’s birthday or a 100-year anniversary of a multinational company. After the basics of who, what, where, and when, it’s the theme and extras that make events memorable for years to come.
Location, Location, Location. Ensure that the venue fits your target and budget. Whether the event is indoors or outdoors ensure the venue fits your needs. Consider using new or unique environments that set the mood and that will attract and entertain your audience. Offering your guests a unique location or new experience can be the first step in creating a memory.
Create a memorable theme or mood to the event. This helps tie in the invitation, food, décor, giveaways, costumes and other elements. For the biggest impression, integrate the theme before, during, and after the event.
Establish the right atmosphere by selecting the right entertainment, activities and décor that are unique and spark fun and excitement and add to the ambiance of the venue. Don’t skimp on necessary party rentals or your event might be unfavourably memorable. Entertainment can be key at attracting your audience to an event and keeping them there.
For additional information on CityEvents event planning and promotion services, check out www.torontocityevents.ca









