Fastlane’s January Networking Event: Wellness
December 3, 2009 by CityEvents
Filed under Past Events
FastLane’s networking events enable participants to take advantage of great food, conversations, and opportunities to connect with other young professionals. FastLane creates an environment to meet new people, trade tips and make beneficial contacts in a variety of industries. FastLane, which is truly one of a kind, presents a unique approach of bringing urban professionals together.
Join us at our January Fastlane event to explore the many outlets that can assist in achieving your career, social, and lifestyle goals.
Theme: Wellness
Cost: $25 in Advance, or $35 at the door. Please contact us for group rates.
Date: January 19th, 2010
Time: 6:00 p.m. – 9:30 p.m.
Location: Totum Life Science @ 445 King Street West http://www.totum.ca/king.studio.asp
For tickets, please visit: https://secure.gettickets.ca/?event=15617
Remember to purchase your tickets soon, as space is limited.
*Your ticket includes a complementary beverage, hors d’oeuvres and a gift bag.
Hosted by: www.torontocityevents.ca and www.GatheringsEventPlanning.com
Click here to Join the FastLane Facebook Group.
Here are some photos of the event: http://www.flickr.com/photos/cityeventstoronto/sets/72157623132571911/
Build Social Capital with Smojoe
December 3, 2009 by CityEvents
Filed under Past Events, Uncategorized
Bring your laptop and blog with Smojoe! Learn by doing as Rob Campbell demonstrates exactly how to build ‘Story Funnels to Buckstops’ and works through the little known principles of article replication, blogvertising and discussion forum marketing.
Story Funnels to Buckstops is the methodology Rob uses to put clients on the first page of Google search, diminish negative press, and generally increase his clients ‘findability’.
Online Marketing 101 – The Business of Blogging
Learn from local bloggers how they’ve used their blogs to create a community and hype.
You will discover:
- What is Google Page Rank? and how to grow Page Rank quick
- The essential blog widgets Twitter, Flickr, StumbleUpon etc
- How to optimize use YouTube videos to win Google search
- The value of keywords to findability and how to win keywords.
- How to monitor readership and increase conversion (to sales).
Moderating the discussion is Rob Campbell from SMOjoe social media, who will get specific about the fundamentals of online marketing.
Date: Wedensday, January 20, 2010, 6:00 p.m. to 9:00 p.m.
Where: Centre of Social Innovation,
Centre for Social Innovation
215 Spadina Avenue, Suite 120
Canada
For tickets go to: http://secure.gettickets.ca/?event=15653
Cost: $40
Hosted by SMOjoe, http://www.smojoe.com & CityEvents http://www.torontocityevents.ca
CityEvents Facebook Group: http://www.facebook.com/home.php#/group.php?gid=6398071126&ref=ts
Smojoe
Smojoe crafts interesting content around client goods and services. The firm provides cost effective ‘white hat’ marketing solutions for small to mid size business looking to increase their website’s social relevance and boost online traffic and conversion; Smojoe signature social media marketing practices build rich media backlinks for greater keyword penetration and increased Google PageRank.
After three years of steady innovation at LifeCapture Interactive, Rob developed some brand new techniques and pioneered new platforms for branded content.
In 2007 Rob Campbell created effective rich media article marketing campaigns, web 2.0 blog link systems and discussion forum marketing mechanisms to increase the ‘social value’ of eighteen different Alliance Films movie trailers as Lead Social Media Marketer / Content Producer.
In 2008, Rob Campbell started Smojoe to offer these three types of social media to the rest of the world. Our article marketing is hero driven, our blogs offer unique perspectives and Smojoe discussion forum marketing always shares pictures with keyword targeted links. These three types of media combine into powerful ‘story funnels’ that tempt humans and satisfy robots.
Spring 2009 Smojoe started Lenzr.com which is by far the most powerful engine in the shop.
Testimonial:
“I am pleased to be able to respond to this request for a testimonial for Rob Campbell. There are few people who are able to stand in front of room of 40 post graduate level students and riff a stream of consciousness about social media search engine optimization. With the guide that he authored as the boiler plate, Rob was able to stir our group, including me, to a new level of understanding of our search driven world.
His mix of technical experience and lack of pretense establishes a torrid momentum.
It is clear after seeing him present that while others are still testing theories, Rob has mastered SMO. Feel free to call me at anytime for further feedback. Michael Cayley, Principal, Social Capital Practice http://www.socialcapitalvalueadd.com
“How to Market and Create Buzz for Events in Toronto”
December 2, 2009 by CityEvents
Filed under Past Events
Featuring…
Deb Lewis, Chief Experience Officer, CityEvents, www.torontocityevents.ca
Rob Campbell, Prime Innovator at Smojoe, www.smojoe.com/blog
Here’s a chance to learn valuable tips, simple tricks and advanced tactics for marketing your events in Toronto. Hear from Deb Lewis about best practices used by professionals and learn from Rob Campbell about how to use a myriad of free social media resources to create buzz and build social capital at the same time.
The seminar will cover a step-by-step process and guide participants on how they should market their events or fundraisers. The experience comes complete with a handy booklet on which to notate revelations. Participants will learn how to ‘put it out there’ and develop a communications strategy and agenda to target and achieve event objectives. With some basic knowledge, innovation, creative thinking, and the right partnerships, everybody can master event marketing.
You will learn:
- Developing your target market
- How to develop your marketing plan
- How to create your write up and promotions to match your target demographic
- Insights into a variety of different marketing tools (advertisements, public relations, viral campaigns, direct marketing, online, networking, and ‘new social’ media mechanisms beyond Facebook and Twitter)
- How to create buzz around your event (Will discuss local success stories and why they worked. Rob will discuss Miss Teen Canada World campaign)
- How to build social relevance on the web and increase your social media presence – a prerequisite discussion that precedes some of these other points
- Participants will be supplied with a hands on booklet “How to Create Buzz for Your Event” (sold online for $20) which includes a list of over 50 local resources (websites) where you can promote your event
February 2, 2010
6:00pm – 8:30pm
The Spoke Club, 600 King St W
$35 in advance, 2 for $60, $40 at the door
For tickets visit, http://secure.gettickets.ca/?event=15653
Why Choose the Allstream Centre for your Next Big Event?
November 23, 2009 by CityEvents
Filed under Uncategorized
The AllstreamCentre is the latest conference facility to generate buzz and excitement in the city of Toronto.
Since its grand opening in October, the new 160,000 square foot AllstreamCentre conveniently located inside Exhibition Place boasts itself as Canada‘s newest and greenest convention center. Originally built in 1929 as an art deco phoenix known as the AutomotiveBuilding, this spectacular conference center is a reincarnation of its previous edifice after 18 months and $44 million dollars of renovation.
With the remains of the art deco from its previous structure, its sprawling limestone fortresses has reborn the facility into a classy convention centre that has established itself as an attractive spot for special events. What makes this center a hugely popular location for attendees is that it boasts the largest ballroom in the entire city (43,900 square foot), which allows up to 3,000 guests to be comfortably seated. Its 20 meeting rooms can also change into multiple configurations and comfortably accommodate any sized meeting from 50 to 750 people.
Adjacent to the Direct Energy Centre, both buildings together can offer over one million square feet of space if Toronto event planners require more meeting space. The AllstreamCentre by itself also possesses a waterfront view and lays claim to being the first and only conference facility in Canada built to LEED’s environmental silver rating standards. Its environmental features include a white reflective roof, low VOC paints and carpets, and a rainwater system to eliminate city-water to flush toilets. Technology wise, the location uses state of the art LCD touch pads in every conference room, CO and CO2 sensors to regulate air circulation, and iPod docking stations in every conference room.
Above all, the new Allstream Centre now places Toronto in the same class as Chicago and Las Vegas in terms of convention spaces. Not only does this make it a true world class city, but it also sets new standards for others to follow suit.
A Hollywood Halloween
October 7, 2009 by CityEvents
Filed under Past Events, Uncategorized
Halloween has finally come and gone! Hope you picked out a fantastic costume, or visited your local Value Village costume shop to pick out your favourite Hollywood celebrity/character costume. Creativity is always key!
For this year’s Halloween pictures, click here to visit photos.
This Halloween is all about the glamour of Hollywood, past and present. Whether you are recreating the style of Audrey Hepburn, Dick Van Dyke, Tom Cruise or even Penelope Cruz, it’s all about having fun and meeeting new people.
Prizes were given out to the best Female, Male and Group Costumes.
This year the party was being held at the gorgeous Jamie Kennedy location at the Gardiner Museum from 8:30 p.m. to 1 a.m.
Tickets were only $20 and included a DJ and candy bar.
Be a celebrity for a night!
TO VIEW PICTURES FROM THIS EVENT CLICK HERE
