How To Market Your Event And Create Buzz With Twitter

If you have been following our series of how to market and create the buzz on social media, here is our new video!

This marketing video outlines how to prepare effective techniques to market your events on Twitter.  Because posts on twitter are only 140 characters, your tweets have to be creative and engaging. It’s better to tweet something short and eye catching and include a link that people can click for more information.

Top Tips On Twitter:  

 

• Text/Quick Stories/ Bytes: Different people are interested in different things, write tweets about all aspects of the event and don’t forget to mention sponsors, ambassadors. One text byte explains charity or the cause or explains official message, while another is all about the talent, celebrities or DJ, and another could perhaps showcase the venue or the food, or signature drinks etc.

• Photos and Videos: Photos show up well on twitter, so similar to facebook, tweet and post photos so followers can get a visual of the event. You can also create promotional videos about your event to post on various sites online.  This can be done using a slideshow of photos related to your event, any related footage you have access to, link to music and add text with your main event details or can try Vine that is integrated into twitter recently.

• Twitter contest: Setting up a twitter contest is a perfect way to increase your reach and have your followers engage or retweet.  The most common is a Retweet to win, another way is to ask ppl to mention a hashtag and account name (@Mention)  These can also be held onsite at the events to increase engagement by attendees.

• Hashtags: Create an easy to remember, short relevant Hashtag. Ensure the hashtag  you create is on tickets, website, signs, email reminders, facebook event/posts and in your tweets. Hashtags will make it easier to find any tweet related to the event and can also be very useful if you have a social media wall during your event.

 

Watch our video below for more complete information and tips on how to market your event and create the buzz on social media.

Thank you for watching, and don’t forget to like this video, share it and subscribe to CityEvents to gain valuable knowledge about planning your future events.

If you liked this video you may also like our video on How to market your event on Instagram and Hootsuite.

One Loft, The Perfect Cafe+Bar Mix

Located in downtown Toronto, this 4,250 sq ft venue is inspired by a Loft-style dwelling featuring original brick walls, vintage wallpaper and a 50 foot wooden bar.

One Loft operates a cafe and a nightclub but could be a great spot for your next group event.  The cafe is located in the front part of the venue and has the capacity to hold up to 50 guests. The room is decorated with detailed wainscoting and a 15 foot copper bar. The menu names of the food and drinks are inspired by movies, places, people, characters and moments.

With lots of space indoors, the bar can accommodate 200 people and is equipped with mirrors, leather couches, and even eight private booths that offer bottle service.

The cafe also serve cocktail mixes, fancy glassware and can be perfect for business luncheons, big birthday celebrations and corporate parties.  Many types of events can enjoy the Loft.

Address: 292 College Street Toronto, Ontario,M5T 1R9

Phone Number: 416.925.8894

Capacity:

Café Room: 50 Guests

Nightclub: 200 Guests

Website: http://www.oneloft.ca/?p=38

 

 

Twas Three Nights Before Christmas

IT’S TIME for Shanny & Deb to host the Twas Three Nights Before Christmas.

 

The Holidays season is here and Christmas and Hanukkah are getting closer!   Come celebrate the start of the Holiday Season and end of the holiday party season with Shanny in the City and CityEvents, at one of Toronto’s most unique downtown venue’s, Everleigh.

 

The holidays wouldn’t be the same without our clients, supporters, partners and friends all there to celebrate the festive season under one roof!

 

DJ:  Jed Harper

 

Date: December 22nd

Time: 10:00 PM

Location: Everleigh Club, 580 King Street West

 

For more information: info@torontocityevents.ca

or date@shannyinthecity.com

 

www.torontocityevents.com www.twitter.com/cityevents

www.shannyinthecity.com www.twitter.com/shannyinthecity

How to market your event and create buzz with Google +

If you have been following our series of how to market and create the buzz on social media, here is our new video!

This time we are telling you how to promote your event through Google +: a social media which plays a major role in Search Engine Optimization by making it easier for marketers to show up in search results. Despite its late start, Google + is one of the largest social network and is definitely to include into your marketing strategy.

Here are some highlights of the video:

• Join communities: They are the best way to promote your event. This is a place to meet and engage with people on topics you’re interested in. You can join communities related to any business or topic you want and they often have different categories so it allows you to target the right audience. If you cannot find a community related to your content, you can create you own.

• Include keywords and hashtags: Keywords are essential on Google + whether it is in your company description, personal profile or your posts. Make sure that they are SEO friendly and to include hashtags in all your posts. They will increase your visibility on google search so they are very important for your event promotion.

• Create your event: Like on Facebook, you can create your own event and invite all the persons in your circles. You can give all the details related to your event such as the date, the location, etc. People that you invited can let you know if they will be attending or not. This is also a great way to communicate any extra details, or answering questions of the attendees.

• Engage: There is no secret to buzz on social media, you have to engage with people and not simply post your content. This means that you have to join communities, comment and like others posts, but also share content from others that you find interesting. Google + is the best place where you can interact with people that could be interested in your events.

Watch our video below for more complete information and tips

 
Thank you for watching, and don’t forget to like this video, share it and subscribe to CityEvents to gain valuable knowledge about planning your future events.

Frings – The “Drake Restaurant”

What is the result of one of the best chefs in the world, plus one of the greatest rappers of today? The result is … Frings!.

Susur Lee’s IS the chef and owner and Drake is a keen partner.Frings has become one of the most talked about and respected restaurants in Toronto.The menu may be regarded as a mixture of Europe, United States and a major influence from Asia, so it suit all tastes.

Some people say that the Frings name comes from a sauce made of ketchup and mayo. Now according to the restaurant staff, Frings is a state of mind, whatever the meaning is get a reservation there as it is not easy but worth it.
At the sound of classic R&B, enjoy it drinking drinks like the mojito coconut made ??by Sailor Jerry’s spiced rum , Malibu coconut rum, coconut milk , lime juice and mint. Let’s talk about food, the dishes are incredibly elaborate as Sweet and Sour Meatballs, topped with parmesan and bread crumbs, delicious!!

For more information:

455 King Street West

Toronto ON

416-979-9696

www.fringsrestaurant.com/
Capacity: Up to 140 guests seated/195 guests standing

Location Features:

Wi-fi

Floral design

Custom menu design & printing

A/V – Screen, projector & microphones

DJ & Live Music

Mixologist & Custom Cocktails

Sommelier & full wine pairings

Satellite bar with private bartende

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